Here is our proposed budget for And Seek (Not) to Alter Me, with a print + e-book sales run of 250 books and a minimum Kickstarter funding goal of $12,000.
As of April 14th, 2022, our campaign has successfully funded; we raised $14,915 US. Our final budget has some minor differences from the below, as we re-calculated based on actual sales instead of “best guess” projections, but we’re leaving this version up for reference and so as to not break links to it from our Kickstarter campaign and elsewhere.
Book Printing Budget
|Item||Number Needed||Total Price||Source/Notes|
|Front Cover Art||n/a||$250||Gio Guimarães (Facebook (giovannabcg) | Facebook (giosdoodlesandartworks) | Instagram | Tumblr | Twitter)|
|Payments to Authors||n/a||$800||1 cent per word US, for 16 authors, writing stories up to 5,000 words.|
|Payments to Artists||n/a||$1,030||$50 per page, per artist; 16 artists are contributing, and 4 are doing two pieces; includes Paypal fees for paying artists outside the U.S.A. (17th artist is the cover artist)|
|Book Printing (A4 size – 8/3″ x 11.7″, full color)||125||$2,793||Mixam; this price includes shipping to us|
|ISBNs||4||n/a||These were paid for as part of a prior project|
|Total to Produce 100 Books||$5,271|
|Price per Book (all)||$21.00||For estimated sales of 125 Print Books + and 125 E-Books|
This is the merchandise we are producing for the Kickstarter. Everything is customized with graphics made in-house or by the listed artists. Additional merchandise will be offered as stretch goals; you can read more about those in the FAQ. These vendors are either ones we’ve worked with before, ones that have been recommended to us, or ones that we’ve selected based on online reviews, price, samples, and other factors. Prices include shipping to me, sales tax where applicable, and packaging necessary to safely distribute the merchandise to Kickstarter backers without damaging it.
|Type of Merchandise||Number Made||Total Price||Source|
|Bookmark (2″ x 9″, with a tassel)||200||$181||Art by Alicia Matheson; printing by UPrinting|
|Tea Cup and Saucer (8 oz. deep, 3″ tall, 6″ saucer)||36||$442||Art by Cris Alborja; china stamping by Maryland China|
|Journal (6″ x 8 1/2″)||50||$765||Art by Alessa Riel; printing by 4Imprint|
|Bookplates (3″ x 4″, self-adhesive, set of 20)||1,000 (50 sets of 20)||$479||Art by Huaepiphany; printing by Bookplate Ink|
|Note Cards (3.5″ x 5″, blank interior, with envelopes, set of 10)||500 (50 sets of 10)||$410||Art by Miss Aceriee; printing by UPrinting|
|Art Print (8″ x 10″)||100||$102||Art by Gio Guimarães (front cover); printing by PrintKeg|
|Die Cut Sticker (approximately 3″ x 3″)||20||$133||Art by Alessa Riel; printing by StickerMule|
|Enamel Pin (1.5″ circle)||100||$345||Art by Meredith Pancake; metal stamping and enamel fill by Alchemy|
|Dux Plush Add On||2||$50||Made by EmpowerFantasy Plush|
|Tea||24||$84||The Whistling Kettle|
|Total Cost to Produce Merchandise||$3,053|
Packing to Mail Items to Kickstarter Backers
We’re offering six backer tiers—e-book only, trade paperback only, e-book plus “items that ship flat” (such as art prints, stickers, etc.), trade paperback plus “items that ship flat,” trade paperback plus all the merchandise., and a “tea for four” backer level with some fancy extras We buy all our packaging materials from Papermart.com. We also have some packing materials left from previous projects; those we’ll be using and this project won’t be “charged” for the expense of purchasing them; those savings are taken into account already in this budget.
|Bubblewrap Envelope for Merchandise Only (9 1/2″ x 13″)||100||$28|
|Box for Book Only or Book + Flat Items (12 1/8″ x 9 1/8″ with a variable depth)||200||$195|
|Box for Book + Bulky Merchandise (12″ x 9″ x 6″)||25||$30|
|Bubble Wrap (in two sizes)||3||$107|
|Shipping to us||$150|
|Total Packaging Costs||$510|
Total Estimated Cost for the Proposed Kickstarter Campaign
|Shipping and Handling Materials||$510|
|Estimated Shipping Costs to Backers||$1,780|
|Estimated Kickstarter Fees||$1,047|
|Total Estimated Costs||$11,661|
Based on this, our fundraising goal for this anthology is $12,000. And Seek (Not) to Alter Me has 38 contributors (artists, authors, editors, merch artists), and we can cover this budget by selling 250 copies—roughly 7 sales per contributor. We feel confident that we’ll be able to fund this, especially considering how well our first anthology did (our first Kickstarter, with a goal of $7,500, sold almost 800 copies and raised almost $26,000).